The perils of keyword stuffing and why it should be avoided
Here is an explained overview of why keyword stuffing should be avoided. Optimizing web pages to ace the game of search engines which includes Google is an essential part to get tr
Smush Pro Google PageSpeed Insight Tips
Smush Pro should help resolve all 4 Google PageSpeed Insights image specific recommendations: Efficiently encode images Defer offscreen images Properly size images Serve images in
3 Ways to Generate B2B Leads Using Content Marketing
Generating leads starts with building a rapport. Meeting people face-to-face is undeniably better when it comes to starting conversations and nurturing relationships. But for this
3 Most Relevant Local Pack Ranking Factors Explained
The local pack, also known as 3-pack, the ABC pack, and the snack pack, refers to the small section of Google’s search results page that showcases local ranking factors for busin
3 Ways to Coordinate SEO and PPC for Maximized Results
There are many different components to a successful digital marketing strategy, and professionals will tell you that an integrated approach is what will achieve the results you’r
Why Content and SEO Perform Better Together
When you get as geeked out about all things digital marketing as much as we do, it becomes way too easy to fall into the rabbit hole of reading post after post about all the new tr
5 Simple Steps to More Crawlable JavaScript
Google has had the capabilities of crawlable JavaScript for years, but that doesn’t mean that they’ve actually been efficient at it. In fact, from an SEO perspective, Google’
Why Voice Search Is Key to the Future of SEO
Imagine for a minute a world where Internet search boxes are viewed as archaic. It seems impossible, but we should all know by now that in the rapidly changing world of technology,
Structured Data and the New Face of Google SERPs
With over 200 factors playing a part in Google’s algorithm, developing a successful SEO strategy has always been complex. But now, as Google strives to improve the quality of the
A Beginner’s Guide to Local SEO
Local SEO is a collection of search engine optimization strategies that help businesses get noticed by a local audience. Businesses with a physical location, or those that provide
How to Optimize Images for SEO
There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings
Prioritize Your SEO Best Practices
Servicing your SEO lead clients is easy if you have a big staff and lots of resources. For smaller companies, it is important to prioritize your best SEO practices against a checkl
