The perils of keyword stuffing and why it should be avoided
Optimizing web pages to ace the game of search engines which includes Google is an essential part to get traction on the website, but there needs to be a concerted tactic that need
3 Ways to Generate B2B Leads Using Content Marketing
Generating leads starts with building a rapport. Meeting people face-to-face is undeniably better when it comes to starting conversations and nurturing relationships. But for this
How To Get More Referrals For Your Business
The mantra of every business revolves around growth potential. Business owners who have figured out how to generate referrals from their existing customer base are more likely to s
3 Most Relevant Local Pack Ranking Factors Explained
The local pack, also known as 3-pack, the ABC pack, and the snack pack, refers to the small section of Google’s search results page that showcases local ranking factors for busin
3 Ways to Coordinate SEO and PPC for Maximized Results
There are many different components to a successful digital marketing strategy, and professionals will tell you that an integrated approach is what will achieve the results you’r
Is Guest Blogging Still an Effective Link Building Strategy?
Link building is one of the toughest challenges of search engine optimization, and it’s tempting to do anything possible to get more links while putting in a little less effort.
5 Simple Steps to More Crawlable JavaScript
Google has had the capabilities of crawlable JavaScript for years, but that doesn’t mean that they’ve actually been efficient at it. In fact, from an SEO perspective, Google’
Why Voice Search Is Key to the Future of SEO
Imagine for a minute a world where Internet search boxes are viewed as archaic. It seems impossible, but we should all know by now that in the rapidly changing world of technology,
Structured Data and the New Face of Google SERPs
With over 200 factors playing a part in Google’s algorithm, developing a successful SEO strategy has always been complex. But now, as Google strives to improve the quality of the
A Beginner’s Guide to Local SEO
Local SEO is a collection of search engine optimization strategies that help businesses get noticed by a local audience. Businesses with a physical location, or those that provide
How to Optimize Images for SEO
There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings
What is SEO?
What is SEO? Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines in organic search results. Various